CHALLENGE
Every project begins with a series of questions: What is your ultimate goal? What does success look like? How will you know when you've reached it? Whether it is to make a sale, get more calls, generate leads, or create a following, we begin by setting a clear objective and a solid strategy to achieve that goal.
We listen, and we communicate. The key to the success of a project begins with a clear understanding of our client's expectations and requirements. Offgrounds Media is dedicated to maintaining an effective flow of information in order to define the project, clarify objectives, and preliminarily determine the project's structure.
In summary, careful planning and structure is required in these beginning stages in order to complete a project successfully. Therefore, the core values in our Challenge Process are meaningful communication, as well as effective information architecture and direction.
Challenge Process
- Strategic and Creative Consultations
- Market Analysis
- User Research
- Design and Strategy Summary
- Wireframes, Page Flows, and Site Maps
SOLUTION
Once goals and direction are defined, it's time to start putting our ideas to paper. In the visual stage, our designers and developers work very closely to carry out the strategy using the latest industry trends and technology. Clients can expect multiple rough drafts of design concepts and potential layouts, creation of secondary designs if needed, and the beginning stages of the project's overall look and feel. We will work tirelessly to create a successful and effective user interface for your project.
When the client accepts our stylized mockup, development stage begins. Whether it's a company branding project, an SEO friendly XHTML/CSS template, or a complex web application, we will develop and test continuously until all standards are met or exceeded.
Similar to the Challenge Phase, open and clear communication to the success of a product. Offgrounds Media will do everything we can to ensure a connection between us and our client in order to keep this stage flowing smoothly.
Solution Process
-Visual Conception
- Sketches and Mockups
- Solidify Look and Feel
- Revisions and Fine Tuning
- Development
RESULTS
Having an amazing product is half the battle. A project's success is not measured or determined the moment it goes live. Rather, the real value of a project with Offgrounds Media is the results following its completion.
Here is where we return to our client's answers to the original questions from the project's Challenge Stage: What are your goals? What signifies success? Following a launch, not only do we provide our clients with the skills necessary to manage their own success, but we will also continue to work with them in order to ensure a steady and positive growth with their brand.
Having a clearly defined strategy for the post-launch of your product is crucial for differentiating yourself from the crowd, as it provides a distinct advantage over your competition. Offgrounds will bring you enhanced exposure to your product through proven techniques of on- and offline marketing strategies, search engine optimization, social media, and more.
Solution Process
- Revisit Goals
- Implement Post-Launch Strategies
- Study Analytics
- Build on Success
